Mummu Cycling Blog

Factor Bikes join forces with Israel Cycling Academy

Written by MummuMarketing | Dec 2, 2019 2:22:50 AM

We are immensely excited to see our incredible new bike partner, Factor Bikes has joined forces with the latest entry to the World Tour, Israel Cycling Academy.

The team has recently announced its big step up in 2020 and with that, an additional stream of talented, on-demand professional athletes that have already significantly bolstered the squads standings, and will undoubtedly be the key to what we expect will be a stellar debut World Tour season. Included in the star-studded line-up of recent signings, are; Andre Greipel, Dan Martin, Rory Sutherland, Alex Dowsett, Mads Würtz Schmidt and Nils Politt, amongst others. 

The three year deal with Factor Bikes will have the team storming into the 2020 season on two of Factor’s most advanced road bikes, including; the aero, highly desirable Factor One, designed for flat races and stages, combined with the Factor O2 VAM - built to excel in the hills. 

We’re all too familiar now with the lightweight Factor O2 having recently partnered with Factor Bikes ourselves. Having spent our closing phase of the season trialling the world-class bike, we can confirm - it's the ultimate dream ride...fast, light, and handles like a champion.

We are thrilled to have our fleet of custom Factor’s officially available to hire from January, 2020 across all Mummu Cycling tours, and following the announcement of their partnership with Israel Cycling Academy, we can confidently share that we’ll be cheering the squad on at every opportunity throughout the season! 

“With the best equipment, we will reach for the top. Yalla, Factor, welcome to Israel Cycling Academy.” - Sylvan Adams, co-owner Israel Cycling Academy.

A big congratulations to Factor Bikes and Israel Cycling Academy on the collaboration. We can’t wait to see what you can achieve together.

Find out more on how to hire a Factor O2 on a Mummu Cycling tour in 2020, here.